Brand Identity, brand collaterals and website design for an educational institution Pods is a pre-primary educational institution in Hong Kong. The name represents the school’s philosophy: creating a secure and inclusive environment where children can grow and flourish. Brief: At the time of its establishment, the school needed an identity that would capture their brand ethos. Solution: A playful and understated logo that exemplifies the school’s nurturing environment and conveys a love for learning.
A logo design that mimics the cross-section of a peapod, with the curved line doubling as a smile to represent joyous and confident children.
